Fred perry was a very popular with mods, The men and women this is because they mainly made shirts, jumpers, collared t-shirts (polo tops) etc. This fit the style of the mods very well.
All the Fred Perry pieces were simple and chic, they had no complicated designs just sleek lines and clean cut clothing pieces with the simple logo placed in the corner, again it was the height of sophistication to have something high quality and branded.
Mods wore alot of there items such as bomber jackets, shirts, polo necks, cardigans and jumpers.
The lines around the neck became very well known.Fred perry also catered to the need for clothes that stood out and made them look different and modern, they did this by introducing all sorts of different bright colours and simple patterns.
The image above shows a more casual mod, not quite in the suit and parka but still showing how they would have dressed in everyday life. The look is still smart and slick. It still looks modern and stylish and very similar to how boys and girls dress knower days.