“Visual communication is communication through a visual aid and is described as the conveyance of ideas and information in forms that can be read or looked upon. Visual communication in part or whole relies on vision, and is primarily presented or expressed with two dimensional images, it includes: signs, typography, drawing, graphic design, illustration, Industrial Design, Advertising, Animation colour and electronic resources. It also explores the idea that a visual message accompanying text has a greater power to inform, educate, or persuade a person or audience.”
There is a lot of different ways to use visual communications and a lot of different theories on how visual communication works and how it will be considered including
Shannon and Weaver
I will be looking into these theorys and trying to apply them to my own work.